Fashion / Strategy / Technique / Hosting / Support
“Attitude is everything”
Diane von Fürstenberg, fashion designer
Vingino is the jeans label for kids: fashionable, cool and opinionated. With over 5,000 sales points both national and international, the brand has a strong position within the children’s fashion industry. There aren’t many mothers who have never heard of Vingino.
In order to improve the brand awareness and sales even further, Vingino allowed an independent e-commerce consultant to map out their e-commerce chances in the industry. After a comprehensive partner selection process, Tauros Media was selected to continue with this project. Our sharp prices, no-nonsense approach and support of package options made us the best choice for Vingino.
Based on best practices, Tauros Media will develop a B2C and B2B webshop in Magento. We chose to work with Magento because of its scalable character and the excellent reception by Google. Above all it’s a software package that can quickly and easily be provided with all the necessary online fashion requirements.
When delivered, the e-commerce platform will be entirely responsive and contain functionalities like a Shop The Look and a store locator. It is also necessary to integrate the platform with Navision, Vingino’s ERP-system. Aside from developing webshops, Tauros Media will also help Vingino in the areas of hosting, support and omni channel consultancy. A beautiful e-commerce project!